Sequence: 4 P's of Marketing

Sequence Information

Sequence: 4 P's of Marketing
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Description:

In this sequence, students are taught the 4 P's of Marketing, also known as the Marketing Mix. This sequence uses different techniques including solving a scenario and using a wiki. Students are also exposed to real life marketing strategies by top companies.

Keywords:Marketing, business studies, marketing mix, product, place, promotion, price

Subject:Business studies, marketing

Audience: HSC, Higher Education

Run time:Approx. 45 mins

Delivery Mode: In or out of class.

Resources: No extra files required.

Outline of Activities: To develop an understanding of how companies use different marketing activities in promoting new products and ideas.
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Audience:

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Language: English

LAMS Version: 2.4.0.

License: Attribution-Noncommercial-ShareAlike

Support Files: No files

Sharing with: Everyone in Public

Status: Active

Average Rating: (5). Based on 1 reviews.

Number of downloads: 22 times

Number of previews: 39 times

Authored By: Aanis Abid

Date: 31 March 2012 09:58 PM

User Comments on 4 P's of Marketing sequence
Add comments to 4 P's of Marketing sequence

Sequence Information
Sequence:	4 P's of Marketing Preview \| Download
Description:	In this sequence, students are taught the 4 P's of Marketing, also known as the Marketing Mix. This sequence uses different techniques including solving a scenario and using a wiki. Students are also exposed to real life marketing strategies by top companies. Keywords:Marketing, business studies, marketing mix, product, place, promotion, price Subject:Business studies, marketing Audience: HSC, Higher Education Run time:Approx. 45 mins Delivery Mode: In or out of class. Resources: No extra files required. Outline of Activities: To develop an understanding of how companies use different marketing activities in promoting new products and ideas.
Author view:
Audience:
Subjects:
Language:	English
LAMS Version:	2.4.0.
License:	Attribution-Noncommercial-ShareAlike
Support Files:	No files
Sharing with:	Everyone in Public
Status:	Active
Average Rating:	(5). Based on 1 reviews.
Number of downloads:	22 times
Number of previews:	39 times
Authored By:	Aanis Abid
Date:	31 March 2012 09:58 PM
User Comments on 4 P's of Marketing sequence Add comments to 4 P's of Marketing sequence